Efficiently discovering and connecting with new prospects is essential for business growth. LEO, your intelligent prospecting assistant, brings you targeted LinkedIn profiles aligned with your ideal buyer personas, helping you keep your pipeline fresh and active.

Say goodbye to endless searching and let LEO do the heavy lifting, so you can focus on engaging and closing.

Regularly discovering and reaching out to new leads is crucial for keeping your sales pipeline healthy.

With LEO’s personalized suggestions, you’ll have a constant flow of new potential clients to engage with, reducing the risk of running low on leads and maximizing your business’s growth potential.
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Prospecting can be time-consuming, especially when using multiple tools like Sales Navigator or external scrapers. LEO simplifies the process by consolidating all your prospecting tasks into one platform, allowing you to focus on building relationships with quality leads.

By eliminating the need for additional tools, LEO helps reduce costs associated with prospecting. With everything in one place, you’re not only saving time but also cutting down on expenses, making your lead generation process both efficient and budget-friendly.

Consistent access to new prospects helps mitigate risks associated with fluctuating sales activity or reliance on existing clients and networks.

By keeping a steady stream of leads, you’re better positioned to maintain growth and avoid downturns, even if your existing network or clients are unable to provide new opportunities.

LEO enables you to experiment with different target audiences, testing out various buyer personas and engagement strategies.

This flexibility allows you to discover new market opportunities, expand your reach, and adapt your approach in response to market changes or customer needs.

Start by setting up detailed buyer personas in the LEO Bizdev Web Platform to ensure the profiles suggested align closely with your ideal clients. The more precise your personas, the better LEO can match you with relevant leads, creating a tailored and efficient prospecting experience.

=> How to Generate Buyer Personas with LEO (article in preparation).

When you're ready, simply click on 'Prospect with LEO' to work with LEO on LinkedIn and start receiving tailored profile suggestions.

Once your personas are set, find LEO on LinkedIn and click on 'Explore Profiles' to review LEO's profile suggestions that match your buyer persona, one by one.

You can browse these profiles, assess their relevance, and decide whether they’re worth pursuing. LEO’s suggestions streamline the process, giving you direct access to potential prospects who fit your ideal client profile.

When you Approve Profiles ✅

LEO follows up by drafting a personalized message to help you initiate a conversation with the prospect. This feature saves time and enables you to reach out with a relevant message, increasing your chances of engagement.

When you Decline Profiles ❌

If a profile doesn’t meet your needs, simply decline it. LEO will immediately move on to suggest the next available profile, ensuring you don’t waste time on leads that aren’t a good fit.

The More You Use LEO, the Better It Gets ✨

Each interaction helps LEO refine its suggestions based on your responses. By approving and declining profiles, you’re providing LEO with valuable feedback that allows it to better understand your preferences and improve future recommendations.

As long as LEO can identify profiles that align with your buyer personas, it will continue to suggest new prospects. This flexibility allows you to keep your pipeline full as long as there are relevant profiles available, ensuring you’re always positioned for growth.

In the rare case that LEO exhausts the pool of relevant prospects, it will notify you. At this point, you can revisit your buyer personas, adjust your criteria, or expand your target market to access new suggestions.

LEO carefully analyzes and matches profiles to the details specified in your buyer personas. By aligning suggestions with these personas, LEO ensures that the profiles you’re viewing are more likely to be relevant and valuable, saving you time and increasing the quality of your leads.

LEO learns from your feedback on each profile. If you approve a profile, LEO notes this as a positive match; if you decline, LEO takes this as a signal to refine future suggestions. Over time, LEO becomes more accurate in its recommendations, making your prospecting efforts more efficient and targeted.

Approved prospects are saved within the "Lead" tab on the LEO Bizdev web platform and can be easily exported in a CSV format.

To learn more => Create and Export Prospect Lists with LEO

This feature allows you to organize, manage, and track your leads, helping you prioritize follow-ups and maintain a structured approach to your outreach.

Using LEO to discover relevant LinkedIn profiles aligned with your ideal buyers streamlines your prospecting efforts and keeps your sales pipeline filled with quality leads.

By managing leads and outreach all in one place, you simplify your process, maintain a steady flow of new opportunities, and stay agile in a dynamic market. Get started with LEO and enjoy a smarter, more efficient approach to prospecting.